Three Social Business Adoption Best Practices (Video)

A few months ago, I had the opportunity to discuss social business adoption with Sandy Carter, VP of Social Business Sales & Evangelism at IBM. I shared the following three best practices: (1) Make it agile by valuing progress over perfection; (2) Make it financial by tying it closely to what is being measured by the business (sales); and (3) Make it visible by communicating impact to key business stakeholders. Here is the video. And please share your thoughts on how to help businesses adopt social tools!

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>